ZAP Laser Clinic approached Innovate Media Canada with a bold vision—to become a top player in Alberta’s medical aesthetics scene. We partnered with their team to bring that vision to life through a holistic rebrand and a high-performance digital strategy.
Branding & Visual Identity:
We started from the ground up—delivering a fresh logo, brand kit, and design direction that reflect ZAP’s modern, clinical-meets-luxury vibe. The result is a cohesive brand identity that stands out both in-person and online.
Website Design & Development:
The new website is sleek, conversion-focused, and mobile-optimized. Designed to support both user experience and SEO, the site serves as a powerful sales and information hub for ZAP’s wide range of laser and skincare services.
SEO & Digital Strategy:
Within just 90 days, ZAP ranked #1 for over 100 high-intent industry keywords. Our integrated strategy included:
Local and organic SEO
Google Business optimization
Digital marketing campaigns
Ongoing analytics-driven strategy